The movement was started to raise awareness about the alleged war crimes committed by Ugandan military group the Lord's Resistance Army under the leadership of Joseph Kony.
Invisible Children aim to make international fugitive Kony famous around the globe, 'not to celebrate him, but to raise support for his arrest and set a precedent for international justice'.
For over 26 years Joseph Koni has been abducting children in Uganda and is wanted for crimes against humanity and charges including murder, enslavement and rape. He has been named as the world's most wanted terrorist.
The hard hitting documentary shows war-torn Uganda through the eyes of Jacob, a former LRA child soldier. The man behind the camera is an inspiration.
The video is being shared across social media and celebrities such as Rihanna and Stephen Fry are showing their support by Tweeting using #Koni2012 to spread the word.
We can all help by sharing the video and using the internet to talk about Koni. This can help shape the future of humanity, pressuring world leaders to act and set a precedent for justice in future atrocities.
If you do nothing more than watch this video or send a tweet, then you have helped keep Koni in the media. You have helped make Koni visible in 2012.
You can sign a petition to support the international effort to arrest Kony at www.invisiblechildren.com